| BOOKr.VIP | Glossier Calls On Nude ‘Body Heroes’ To Launch Its New Line

BOOKr –Add Your Business – Services – Products – Talent to BOOKr Glossier, the perfectly packaged, millennial pink it-girl skincare and cosmetic brand, is launching a new product that appeals to the 90 percent ― of your body, that is. Its newest launch, Body Hero, is a body wash and cream duo that, according to […]

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Glossier, the perfectly packaged, millennial pink it-girl skincare and cosmetic brand, is launching a new product that appeals to the 90 percent ― of your body, that is.

Its newest launch, Body Hero, is a body wash and cream duo that, according to the website, is “face-quality skincare for the rest of you.” It “cleans, hydrates and enhances skin all over, with a lite, baby-fresh scent,” according to a release.


So, in other words, it’s being marketed as a dream.

And if the campaign images are any indication, it looks like a dream for the skin, too. The brand aptly chose a group of women of all different shapes and sizes as its “body heroes.” They stripped down in all their nude, dewy-skinned glory for the launch. 

They include a creative director named Lara Pia Arrobio



Outdoor Voices founder Ty Haney:



And Olympic athlete Swin Cash Canal


Anyone else suddenly in the mood to moisturize? Head to Glossier to shop. 

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